049. Marsha Dickson on the Possibilities and Limits of Supplier Voice

In this episode, part two of our conversation with Marsha, we get into what it would take to get suppliers to open up and share their perspectives more freely. [...]
11 May 2021
00:31:20
Manufactured
Manufactured
049. Marsha Dickson on the Possibilities and Limits of Supplier Voice
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Marsha Dickson is co-Founder of the Better Buying Institute. In this episode, part two of our conversation with Marsha, we get into what it would take to get suppliers to open up and share their perspectives more freely and the win-win opportunities that would come alongside that – both for suppliers, and brands. But equally, we get into the limits of mutual understanding, and what else might need to happen in order for the industry to really see change.

Want to dig deeper ?

Read the full 2020 Better Buying Index quoted during the conversation.

Jessie Li

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