In this episode, Kim and Jessie are in conversation with Ebru Debbag, the Executive Director of Global Sales and Marketing at Soorty Enterprises Pvt.Ltd. As the daughter of a cotton farmer, Ebru spent most of her childhood running around fields. From a small atelier making doll dresses to a successful career spanning 27 years at a premier denim manufacturer, Ebru’s passion for fashion and textiles runs deep. She talks about how working for a premier manufacturer for decades helped her realize the limitations of isolated sustainability projects. She highlights the crucial need for collaboration beyond individual businesses. Ebru also shares her realisation that achieving real impact in sustainability goes beyond mere market differentiation but involves embracing our entanglements and codependence.
This episode is part of the “Crossover Moments” miniseries, where we explore key moments of personal transformation that led people to question and ultimately reject conventional approaches to sustainable fashion.
CREDITS:
Host: Kim van der Weerd and Jessie Li
This is a Maed in India production.
Creative Director: Mae Mariyam Thomas
Project Manager: Shaun Fanthome
Producer: Nikkethana Kamal Sound Editor & Mix Engineer: Kartik Kulkarni